Chelsea Coyle
Through the Lens
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 Chantale Nadeau's Shiya Zhao by Geneviève CaronThrough The LensGeneviève Caron
September 24, 2009, by Chelsea Coyle
Location
Toronto
Website
www.genevievecaron.com
What photographers have influenced you, and how?
Richard Avedon, for his minimalist approach and his belief that less is
more. Guy Bourdin, for the surrealism and strong compositions. Jean-Loup
Sieff, for his beautiful black and white, and for his ability to convey
mystery with simple means.
Did you have a moment when you realized, within yourself, that you were skilled enough to do this for a living and if so when was that or what was it like?
I graduated as a graphic designer and worked in several studios and
advertising agencies. After a few years, I realized I wasn't following my
path, I hated my job and was stressing out over way too many things. I
decided to take a two week holiday all by myself, a sort of road trip of
the soul, to try to figure out what to do next. Then with the help of an
amazing coach, I explored a few options and opted for photography. I quit
my job and started at the bottom of the ladder, working as a junior
assistant for a photographer I used to hire when I was a graphic designer!
Then slowly I learned all the technical aspects of photography,
fortunately just before it all became digital. I had the chance to learn
the rigor of shooting film and transparencies, which still serves me to
this day.
After a few years of really hard work I had a consistent portfolio and was
able to find an agent in Toronto.
What inspires you to continue shooting and how do you keep motivated
when a certain shot or moment just doesn't happen?
That's a good question. Inspiration is something that needs to be nurtured
and cared for on a regular basis. It's easy to get distracted when so many
other aspects of your life require your attention and energy. On a more
specific level, during a shoot, it's important for me to stay connected
with my inner-voice, to slow down the process when everything is pressing
you to hurry, to make sure that we get something magic. There's always a
beautiful and interesting solution, you just have to put yourself in a
position where you can catch it. Not fear anything. Have trust.
As a photographer (and sometimes art director!), where do you find
your own artistic inspiration?
The conscious inspiration comes a lot from the discoveries I do during my
travels. I was recently in Italy and saw beautiful work by Bellini and
Mantegna, whom I didn't know very well. Beyond impeccable plastic
qualities, their work had very ingenious ways of adding depth and
tridimentionality onto the flat surface. I am also very sensitive to the
architecture you encounter in Italy, both for the proportions and for the
color combination and textures used.
What is your favourite shoot to date?
I would say the Iceland shoot. There was something so special in being
part of this place, through its people.
What do you look for when casting?
It depends what the project is. Personally I am usually inspired by people
who have a certain mystery about them, who reveal themselves slowly. On a
purely physiological level I tend to prefer paler hair, eyes and skin,
although I also find Asian faces very interesting. I love freckles, long
fine fingers, and luminous skin. Models who have an understanding and
awareness of their body language, either through dance education or
gymnastics, are also likely to understand their work better.
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